It’s getting colder, the leaves are falling…
Even the sheep in the field outside my window look a little chilly.
But you know what?
I love this time of year and I look on it as a time of renewal, even more so than spring.
Why?
Because as the weather turns and we inevitably spend more time indoors (at least here in northern Europe), we also have more time to hunker down, reflect on what we want from this season and the year ahead…
Then put it into action.
With that in mind, I’m sharing resources with you today that are all about the new but not necessarily shiny.
Let’s start with this on TikTok and the upcoming changes for marketers. I’ve had a lot of success with TikTok this year, especially with longer content, so I encourage you to take a look and perhaps try it out if you haven’t already:
https://www.socialmediaexaminer.com/tiktok-updates-for-2025-what-marketers-need-to-know
New to TikTok? Need a more effective strategy?
This is a good guide:
https://www.shopify.com/blog/tiktok-marketing
How about some more strategies you may not have come across or tried before?
These all work now and will work well into 2025:
He mentions AI tools in there and Tom’s Guide has a great round-up of the best they’ve tested this year that may be new to you:
Staying with strategy, here’s how to come up with your own, bespoke strategy tailored to you and what you want to achieve with your business now and into 2025:
You can also grab a free template here as well as learn about 10 actionable trends for the new year, the operative word there being ‘actionable’:
Into Etsy?
Here are 3 advanced strategies for 2025:
Tiny products are super popular right now and will continue to be so – here are 7 new ideas for you that are guaranteed to sell (they’re not the usual and I’m developing several of them already):
Your TED talk this week is wonderfully inspiring…Yes, you can be an entrepreneur too…
